Small and Mighty!

Small and Mighty!

Leah Eustace of GoodWorks Co. asked us to work with her on this post about why small shops (charities) are way more WICKED than the big shops… you’re more nimble, you’re usually not as silo’d, you tend to be a little more chilled and relaxed, you care for each and everyone of your donor more, [...]

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The tiny tree frog

The tiny tree frog

Agent and Godfather of Good, David Love is back from Costa Rica and files this report from the field. Even in the middle of a tropical rainforest, the donor is never far from the Godfather’s mind. “But it’s so small.” Ann and I are looking at a tiny red-eyed tree frog on leaf in Costa [...]

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Das Mail

Das Mail

So I recently bought a new car. A VW Golf Wagon. Just the right balance of race car (6-speed turbo diesel engine) and mom car (room for my 2 kids and our shaggy dog). I came home to this in my mailbox. Wrapped in that old-school brown paper, hand-taped. A stamp from “Wolfsburg, Deutschland” on [...]

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What do you have on YOUR wall?

What do you have on YOUR wall?

I would say -oh -like 95% of charities (or at least the offices I have been to) have posters from their events, awards they have won, pictures of this and that. But, I’m curious… What do you have on your wall? I saw this tweet last week: @ActionAidUK: This inspirational piece of art in our [...]

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Channel vs Campaign

Channel vs Campaign

“Direct mail is dead.” “Social media is going to change the world.” “Online is the only way to go.” “Our donors don’t give to mail.” “Telemarketing doesn’t work.” “No one watches DRTV.” After a few meetings this week and a bunch of reading, I am astounded at how much attention is given to specific channels [...]

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Think Thanks

Think Thanks

Happy New Year, dear readers. Our New Year’s gift to you is to not write our blog about the one thing you should do as a fundraiser in 2011. In Agents style, we are writing a blog about the one thing you should do for your donors in 2011. And that’s think about your thank [...]

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We <3 donors

We <3 donors

And assuming you do too, here’s a helpful Venn diagram to help keep your communications and fundraising right on target. edit:

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#YearInReview What did you ship in 2010?

#YearInReview What did you ship in 2010?

My good friend (in my mind) Seth Godin asked me, asked all of us – what did we ship in 2010? Seth uses this term “Ship” to talk about ANYTHING you might have delivered to your market. Anything. As a entrepreneur, I am crap at reflecting and celebrating – there is always new work to [...]

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Stunning Simplicity

Stunning Simplicity

A quick post today to remind us all about the beautiful simplicity of fundraising. It is so easy to get turned inside out and upside down thinking about integrated campaigning, multi-channel fundraising, over-thinking our approach and completely rush past one stunningly obvious thing: asking for one thing. One of our clients established a monthly giving [...]

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#afpcongress: By the hashtags, scribbles, photos and vids

#afpcongress: By the hashtags, scribbles, photos and vids

Here are the highlights from our scribbled notes and tweets from Congress. We heartily encourage all fundraisers to check out the #afpcongress hashtag to review the highlights from all tweeps in attendance. Scribbles: Wendy Mesley: “Trust is not being given to institutions but to individuals.” Sean Triner (@seantriner) on “witnessing”. This is brilliant. Sean insists [...]

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