Your Money Back Guarantee

As a donor of many organizations, I have HAD it. HAD it. I am tired of giving donations to causes that either need it, or have asked me, or because I am moved by their work and you know what I hear back? Nada. Nothing. Zilch! We are very, very HARD on our clients (just ask them). If you [...]

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more john bethel tips

For those long time readers, you’ll recall that I’ve done John Bethel Tips posts before – here… I don’t really give John an option, I just copy his tweets as he posts them and then publish it as one larger post! So thanks John for these great times and giving me an easy post… If you [...]

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SOFII Star of the month is me (and YOU)

I’m really quite honored that I have been selected by the SOFII team to be the first ever “SOFII Star of the month”. I joked with Kimberley Mackenzie that with my luck, the month (and my Star) will be gone before we even launch. So close, yet so far once more. Our first SOFII Star of [...]

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This is boring

Ive heard it more than I would like to admit but I’ve had clients tell me my design is boring. “We are paying for 4 colours why aren’t we using them?” “Why can’t you cram more photographs in?” “Can you add more fonts?” “This looks pretty plain…” I’ve wrote before about being appropriate. Did you know that the more design [...]

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Scott Stratten and Social Media

If you are on twitter, you may have heard of Scott – most people know him as @UnMarketing. Scott’s mission is to teach business how to stop marketing and start engaging with your clients, customers, donors, etc. He makes it sound easy because in many ways, it is easy. He was in Toronto this week talking [...]

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Are you listening?

After a fantastic experience buying a new car this week – I was reminded of the potential power and strength that some of these new tools can bring to your business or charity – if you choose to use them. For your information you can follow Achilles on twitter at @AchillesMazda Here is a video about google [...]

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Add some positive value

For those of you who follow me or Agents of Good on twitter, you may have noticed an increase in frustration with people who don’t add positive value to our daily working lives. And, strangely enough, those who seem to add the most negative value, seem to be the most popular. And that’s fine. Anyone [...]

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Direct Mail Tips from @johnbethel

One (just one of many!) cool things about twitter is following people who provide constant inspiration to the work we do every day. Inspiration can come in many forms of course but when it arrives in bits of useful tips – well – it can be priceless. I’ve been following John Bethel for some time now [...]

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Interval House Gratitude Report

“Your mission, Agents of Good, is to create a thoughtful and inspiring donor-centred report.” – Interval House, September 2009 Agent Jen, Mark and John reporting for duty. Debrief and disclosure on a successful mission. About You Interval House’s 2009 Report is so donor-centred that it isn’t even an Annual Report: it’s a Gratitude Report. Our vision was donors [...]

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Donor Centred Fundraising from the Iceberg

Today I am thrilled to post this new entry by the Executive Director of the Conservation Foundation of Greater Toronto and Agent of Good operative, David Love. For those of you who know David, he needs no introduction – and there is none that I could provide that would do him the justice that his [...]

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