Agent Mark: Field report from Jamaica I’m just back from filming our first international video documentary on a non profit in Jamaica and every time I return from working on a new project – whether its helping a client with their project or getting involved first hand – I am reminded exactly why I became an [...]
Continue reading...24 February 2010
“Your mission, Agents of Good, is to create a thoughtful and inspiring donor-centred report.” – Interval House, September 2009 Agent Jen, Mark and John reporting for duty. Debrief and disclosure on a successful mission. About You Interval House’s 2009 Report is so donor-centred that it isn’t even an Annual Report: it’s a Gratitude Report. Our vision was donors [...]
Continue reading...9 December 2009
What’s not to love about a match package? If you don’t know what I’m talking about you are missing a classic in your direct marketing program. As traditional as grandmother’s pearls, yes. But you can make it modern and effective with a few simple twists. So what’s a match package? Simple. You tell your donors that every [...]
Continue reading...9 December 2009
It was very early this year when I saw a tweet go out from Kimberley MacKenzie about SOFII. I, like many others knew about SOFII. I was a registered user and once in a while would check it out if I had some time to kill. I LOVED the idea behind SOFII. To have a online, living [...]
Continue reading...9 December 2009
Take control of your non profit’s website and fire your webmaster! OK, maybe that’s taking it a bit far for some organizations, but there is truth in that statement. Technology has changed and its time you took notice. Why should a non profit care about technology? Because it will give you the power to easily communicate to [...]
Continue reading...9 December 2009
Laurie Pringle is a woman on a mission. Recently she was hired as Director of Development at Reach for the Rainbow and she has come aboard committed to making a difference within the organization and to their donors. And she asked me to help design their newsletter. We started by establishing a word count so my [...]
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6 April 2010
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